A couple of weeks ago, I created a Tumblr account. I wasn't sure how to use it, and at this point I'm still trying to figure it out. Today, I authored my first real posts.
One of the things that helped me figure out how to use Tumblr is following what others are doing. I'm quite impressed with what Sports Illustrated is doing with their Tumblr, and I think that's direction I want to go with mine.
With a class of Sports & Entertainment Marketing II students on the way, I think there will be plenty of things to post. In fact, by tying in this account to Twitter, Tumblr may turn out to be a good way to publish all of the articles and photos we plan on producing this spring.
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