If you're planning on talking about sports TV rights in class, I highly recommend this article by Andy Staples in Sports Illustrated. The article covers the time from the 1984 Supreme Court decision that paved the way for conferences and schools to make their own TV deals up through this year.
TV has really driven the conference realignments, which seem to be never-ending. The end of the article really illustrates the full circle of college football and TV rights: the colleges would make even more money if they banded together and negotiated...just like the way it used to be before they sued the NCAA.
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