Tuesday, January 11, 2011

BCS Thoughts

From Sports Illustrated

Congratulations to the Auburn Tigers for winning the BCS championship last night, the fifth straight SEC team to do so. The cynic in me wonders how long it will take the NCAA to vacate the 'ship. With USC, it only took five years.

In the meantime, Auburn should get some serious coin from merchandising sales. According to CNBC's Darren Rovell, Auburn already has 175+ championship items for sale. And I noticed that prior to the game, a #2 (Cam Newton) jersey was selling for $125 in stores around Glendale.

One final thought: for all of the vitriol that annually surrounds the BCS, once again the game delivered money and ratings. The ratings from the game were the largest ever for a program on cable television, and StubHub actually had to shut down ticket sales for the game last week due to overwhelming demand.

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